Vanilla and chocolate are still the two most popular ice cream flavors in the United States. But these days, they are just as likely to be used for base flavors as they are for standalones in a cone.
Ice cream eaters want more sophisticated ice cream flavors and customization than ever before. They still want their ice cream to be sweet and creamy, but they also are looking for flavor twists, add-ins such as cookies or candy, and richer flavor profiles.
The popularity of premium ice creams shows that consumers are willing to pay more for high-quality and all-natural products that deliver a satisfying experience.
Of course, a higher fat content is required to make richer and creamier products. It also is important to the flavor profile. We’ve long recognized that creating the perfect balance of fat to flavor is as much an art as it is a science.
We have more than 70 years of experience developing flavors for the ice cream industry. We have successfully worked with manufacturers to develop flavors for all varieties of ice cream products, including premium, reduced fat, reduced calorie and organic.